New Footage Of Jay-Z’s Deadliest Affiliates Trying To Kill Him Goes Viral | HO’

The internet is melting down again — and this time, it’s not over a diss track or a billion-dollar business move. It’s over footage. New, grainy clips allegedly showing Jay-Z’s deadliest former allies plotting against him have gone viral, sending fans into a frenzy and reopening some of hip-hop’s darkest chapters.

From the Marcy Projects to Madison Square Garden, from drug corners to boardrooms, Jay-Z has survived everything — but this time, the ghosts of his past might finally be catching up.

The Clip That Shook the Hive

It started late Saturday night when an anonymous Reddit user posted a 20-second clip captioned “Jay-Z’s old crew wanted him dead — proof.”

The shaky footage, seemingly recorded on a flip phone, shows three men arguing in what looks like a dingy apartment. One of them — reportedly De Haven Irby, Jay-Z’s childhood friend — can be heard saying, “He left us for dead, bro. After all we did for him. It’s payback season.”

The video exploded across X, TikTok, and Instagram, hitting over 50 million views in under 24 hours. Some users claim the other two men in the clip resemble Calvin “Klein” Bacote and Emory “Vegas” Jones, both real-life figures from Jay-Z’s early hustling days.

It’s unclear when the footage was filmed, but the internet has already filled in the blanks — dragging every name, rumor, and betrayal from Jay-Z’s past back into the spotlight.

De Haven Irby: The Friend Who Took a Bullet

Let’s start with the man at the center of the storm — De Haven “De” Irby, Jay-Z’s childhood friend from the Marcy Projects. The two grew up like brothers, hustled side by side, and even survived a deadly shootout together.

According to De Haven, he once took a bullet for Jay-Z during an uptown drug deal gone wrong in the late ’80s. “I got shot in the side protecting him,” he’s said in interviews. “I handed him the money and the drugs and told him to go get his mom.”

Jay-Z even referenced the event in “Dead Presidents II,” rapping: “My man got his side sprayed up on the uptown block.” But loyalty, as De Haven tells it, went one-way.

Years later, when De Haven was arrested on federal trafficking charges, Jay-Z allegedly promised to help with lawyers — and then vanished. “He looked me in the face and said, ‘Don’t worry, I got you,’” De Haven recalled. “I never saw him again.”

After serving his time and coming home broke, De Haven said the ultimate betrayal came when Jay-Z rapped, “F** De Haven for caving, that’s why we don’t speak.”*

Now, with this new clip circulating, fans are wondering: is De Haven still seeking revenge — or just redemption?

Diddy: From Brother to Burden

Enter Sean “Diddy” Combs, another once-close ally now surrounded by scandal.

For decades, Jay-Z and Diddy stood shoulder to shoulder as the twin titans of hip-hop wealth. Black billionaires, moguls, and collaborators. But that narrative imploded in late 2024 when Diddy was arrested on federal sex-trafficking and racketeering charges tied to his alleged “freak-off” parties.

Things got worse when a civil suit accused both Diddy and Jay-Z of assaulting a 13-year-old girl after the 2000 VMAs — claims Jay-Z’s lawyers furiously denied.

In the viral clip, one of the men allegedly mentions, “He cut off Puff, you see how that ended.” The internet quickly connected that to Jay-Z’s public distancing from Diddy after the arrest.

“Diddy’s downfall was a warning shot,” wrote one user on X. “When Jay cut him loose, it wasn’t loyalty — it was survival.”

Emory Jones: The Loyal One Who Got Left Behind

Not every ex-affiliate turned enemy — at least, not at first.

Emory “Vegas” Jones, another Brooklyn hustler turned business executive, was Jay-Z’s right-hand man in the 1990s. He served over a decade in prison for drug trafficking, and unlike De Haven, Jay-Z actually held him down.

Jay visited him, sent money to his family, even shouted him out in songs like “Allure.” When Emory came home in 2019, Jay-Z gave him a top role at Roc Nation, where he helped launch fashion collabs with Puma and Paper Planes.

For years, their friendship was the gold standard of loyalty. But the clip throws a wrench in that story. Viewers swear one of the voices sounds like Emory’s — angry, bitter, and saying: “He got rich off all of us. And he still acts like he’s God.”

Could the loyalty have snapped? Or is this deepfake drama designed to tear brothers apart?

The Ghost of Biggie Smalls

Every Jay-Z story eventually circles back to The Notorious B.I.G.

The two were Brooklyn kings, collaborators on “Brooklyn’s Finest,” and rumored partners in a supergroup called The Commission before Biggie’s 1997 murder.

In the viral clip’s background, a wall poster of Biggie’s face looms behind the men — a detail fans say is “symbolic.” One user commented, “Big was the first warning. Jay learned that in this game, loyalty can get you killed.”

Jay-Z has often honored Biggie’s legacy, but critics argue he also inherited his throne — and maybe his enemies.

Calvin “Klein” Bacote: The Mentor Turned Myth

Before Jay-Z was a rapper, he was a hustler — and Calvin Klein Bacote was the man who showed him the ropes.

In 1989, Klein ran one of Brooklyn’s biggest drug operations. Jay-Z idolized him — the cars, the money, the style. He even rode shotgun in Klein’s green BMW 5-Series, immortalized later in “Allure.”

But Klein’s empire crumbled when he was hit with weapons and trafficking charges. Some allege Jay-Z escaped that same bust thanks to Klein taking the fall — though nothing was ever proven.

After serving over a decade, Klein reinvented himself as a motivational speaker and filmmaker. He’s spoken warmly of Jay-Z in interviews, calling him “brilliant” and “a visionary.”

Still, in the viral clip, viewers swear they hear a voice with Klein’s same Brooklyn drawl muttering: “He left all of us behind.”

Coincidence? Or confession?

Kareem “Biggs” Burke: The Silent Partner

Then there’s Kareem Biggs Burke, the quiet architect behind Roc-A-Fella Records. While Jay-Z and Dame Dash were the public faces, Biggs was the one who bankrolled it with street money.

He later served five years for marijuana trafficking but emerged in 2016 a changed man, preaching redemption and spirituality.

So when his name began trending alongside “Jay-Z footage,” fans panicked. “Biggs would never,” one user wrote. “That man found God.”

Still, skeptics pointed out that betrayal has a long shelf life in the music business. “Five years in prison gives you time to rethink who your friends are,” another commented.

Biggs hasn’t publicly addressed the footage — but silence, in this case, speaks volumes.

Dame Dash: The Public Enemy

If anyone has motive, it’s Dame Dash.

The former Roc-A-Fella CEO and Jay-Z’s loudest ex-partner has spent years calling him a “snake” and “a corporate sellout.” Their 2004 split — when Jay sold his share to Def Jam and became its president — ended one of hip-hop’s greatest partnerships in a storm of lawsuits and insults.

Dame has claimed Jay-Z blackballed him from deals, cost him millions, and even used industry power to shut him out. In 2024, Dame told Drink Champs: “He killed everything we built. He killed my dream.”

So when the new video dropped, the internet immediately noticed that one of the men resembled Dame from behind — bald head, chain, and all.

It might just be a look-alike, but the timing? Suspicious.

Lance “Un” Rivera and the Knife That Changed Everything

No Jay-Z true-crime deep-dive is complete without Lance “Un” Rivera — the record exec Jay stabbed in 1999 after accusing him of leaking his album.

Jay-Z took a plea deal, avoided prison, and later called it a “wake-up call.” Rivera survived, and in 2023 he suddenly claimed Jay-Z wasn’t the one who stabbed him — that he’d taken the blame for someone else.

Now fans think the clip might tie into that mystery, too. The men’s heated conversation includes the words “He took the charge, not the cut.”

If true, it could rewrite one of hip-hop’s most infamous incidents.

Jazz-O: The Forgotten Mentor

Before the Bentleys and billion-dollar deals, there was Jazz-O — the rapper who gave Jay-Z his start. He taught him how to write, how to perform, even gave him the name Jay-Z.

But when Jay blew up, he left Jazz-O behind. The fallout turned ugly, with Jazz-O dropping diss tracks and interviews accusing Jay of being disloyal.

Fans freeze-framed the viral clip and spotted a figure who looks eerily like Jazz-O sitting silently in the corner — staring into the camera.

“Poetic justice,” one TikTok commenter wrote. “The student became the master — and the master became the ghost.”

Uncle Buzz: The Invisible Kingpin

The clip also reignited talk of Calvin “Uncle Buzz” Irby, De Haven’s uncle and a behind-the-scenes player in the early Marcy operation.

De Haven has said Uncle Buzz was the crew’s secret weapon — clean-cut enough to move drugs up and down the interstate without police suspicion. “He looked like a cop,” De Haven once said. “That’s why he never got stopped.”

Buzz has been off the grid for years. But a voice in the video — calm, older, commanding — warns, “He forgot who made him.”

The line sent chills through fans. Some now believe Uncle Buzz might be the shadowy figure pulling strings behind the supposed plot.

Fact or Fiction?

By Sunday morning, experts were already dissecting the footage frame by frame.

Video-forensics analysts told TMZ that the clip shows signs of being heavily edited — mismatched lighting, jump cuts, and anachronistic slang that suggest it might be a deepfake.

Still, that hasn’t stopped the theories. TikTokers are posting “evidence breakdowns.” YouTubers are releasing hour-long exposés with titles like “Jay-Z’s Street Ghosts Finally Coming for Him.”

Even Jay-Z’s team weighed in briefly. His attorney, Alex Spyro, told Rolling Stone: “The video is fabricated nonsense. Mr. Carter’s focus remains on his family and his business ventures.”

But fans aren’t convinced. Because when it comes to Jay-Z, the line between myth and reality has always been blurred.

A Past That Won’t Stay Buried

From Marcy basements to billion-dollar boardrooms, Jay-Z’s life has been a masterclass in survival. Yet every empire casts a shadow — and his is filled with men who once bled, hustled, or nearly died for him.

The new viral footage — real or not — has reopened old wounds, reviving questions about loyalty, betrayal, and what it really costs to make it out of the streets.

As one viral comment put it:

“You can take Jay-Z out of Marcy, but you can’t take Marcy out of Jay-Z — and Marcy always collects.”

For now, Jay-Z remains silent. But if history tells us anything, silence is never the end of the story. It’s just the calm before the next verse.