The first thing you need to understand about the Los Angeles mayoral race is that no one saw this coming. Three months ago, Spencer Pratt was a reality TV relic, a name you vaguely remembered from the late 2000s when people still used flip phones and “The Hills” was appointment television. Today, he is the single most disruptive force in California politics, and the establishment is absolutely terrified.

“When Spencer and Karen Bass face off in the general election, do you think she is going to debate him?” I asked a veteran political operative who has worked on every LA mayoral race since the 1990s. He laughed. Not a polite laugh. A laugh that said, you have no idea what is about to hit this city.

“Because I think if she does, he will kick her ass.”

That is not hyperbole. That is the consensus among people who actually watch the debates, who sit through the zoning meetings, who have seen Karen Bass struggle to explain why tent encampments have tripled on her watch while her administration brags about “progress.” Spencer Pratt, of all people, has done what no seasoned politician could: he made the incumbent look like she isn’t even trying.

“Mark, I think Spencer Pratt is going to be in a runoff with Karen Bass,” the operative continued. “And I also think he’s going to get more votes than her.”

That was the hinge. The moment everything changed. He’s going to get more votes than the sitting mayor of Los Angeles.

Let me tell you about the $47,000. That is the amount Spencer Pratt has spent on his entire campaign so far. To put that in perspective, Karen Bass raised $1.2 million in the last quarter alone. Her super PACs have dumped another $3.5 million into attack ads, mailers, and digital spots calling Pratt a “reckless celebrity” and a “MAGA puppet.” And none of it has worked.

“He’s not even producing the memes,” the operative said, shaking his head. “There are just people on the outside doing it. He’s tapped into something.”

That something is a city that is exhausted. Los Angeles in 2026 is not the Los Angeles of five years ago. The palm trees are still there. The weather is still perfect. But walk down Skid Row—what locals now call “Fentanyl Alley”—and you will see things that would have been unimaginable a decade ago. Needles on sidewalks. Human waste in doorways. People who have clearly lost their minds, screaming at ghosts, while the city hands them another clean syringe and wishes them well.

“I walked by less than 40 minutes ago,” Mark said during a recent broadcast from his office, which is housed in a converted firehouse in downtown LA. “There’s a guy shooting up as we speak in the alley. Actually using a needle to shoot up. Ten years ago, the sheriff had cars in that alley. They would have never allowed that. Now we’re passing out needles as if enabling people in the throes of mental health and drug addiction is solving anything. That experiment has failed.”

Here is the number that keeps coming back: 30 percent. That is the estimated percentage of homeless individuals in Los Angeles who are not from Los Angeles. They came here from other states, other cities, drawn by the benefits and the weather and the simple fact that LA has essentially decriminalized living on the street.

Pratt’s proposal—a one-way ticket back to their place of origin, fully subsidized, no questions asked—has been called cruel, inhumane, and unconstitutional. But when he explains it, people listen.

“Would you let your son sit in MacArthur Park?” Pratt asks in his now-famous 11-minute video, which has been viewed 8 million times on X. “Would you let your son shoot up and then hand him more needles? Of course you wouldn’t. So why are we doing it to other people’s children?”

That video is the second hinge. Would you let your son live like this?

The debate over debating is where this race gets truly strange. Karen Bass has not committed to any one-on-one debate with Pratt. Her campaign says the schedule is still being finalized. Privately, her advisors admit they see no upside.

“Did you watch the last debate she did?” the operative asked me. “She is not good at this. It’s really hard to say, ‘Who are you going to believe, me or your lying eyes?’ She sits there and says homelessness is better than it’s ever been, the city is doing well, and everybody who lives in LA has a story that proves she’s wrong.”

Pratt, by contrast, has debated anyone who will stand across from him. A podcaster in a garage. A student journalist from Cal State Northridge. A homeless advocate who shouted at him for twenty minutes while he calmly took notes. He is not polished. He stumbles over policy details. But he does something that no other candidate in this race has done: he sounds like a human being.

“I disagree with him on his campaign ad,” I said recently. “He told people he lived in that trailer, and he didn’t. And I’m going to be honest about it. We did a story that he’s going to do a reality show if he wins. That wasn’t positive or negative. It was just true.”

That honesty did not go over well with Pratt’s supporters. Within hours, I was being trashed on social media, accused of trying to “torpedo” his campaign. Pratt himself called and said, “This is what everyone is telling me. TMZ is trying to take me down.”

“I said, Spencer, I’ve been on the air talking about one of the people you plan to bring in if you’re elected. I actually called that person to make sure he was actually supporting you. He said yes. I told everyone he’s a solid, serious person.”

It didn’t matter. In the new America, you are either 100 percent for someone or you are the enemy. There is no in-between. There are no shades.

🚨 LA is spending $19,500 per person to hand out NEEDLES... and a Reality TV Star is the only one trying to stop it?!
 LA is spending $19,500 per person to hand out NEEDLES… and a Reality TV Star is the only one trying to stop it?!

“Donald Trump did this to Massie,” I said. “Massie voted for him 93 percent of the time. But you vote against me once, you’re an enemy. I’ve had this problem with the Kardashians. You can do ten positive stories and one that isn’t, and they go nuts. It’s ‘you’re for me or you’re against me.’ God forbid there are shades in between where you generally like somebody but disagree on certain things.”

That is the third hinge: In America right now, you have to be 100 percent or you are zero.

The LA Times cover is a perfect example of how insane this race has become. Mark, who owns LA Magazine, showed me the latest issue: an AI-generated image of Spencer Pratt and Rick Caruso standing in front of a burning hillside, the Ghana flag behind them (a nod to Caruso’s heritage), with the tagline “The Race for LA’s Soul.” Karen Bass is not on the cover.

“I have been pilloried in my bubble,” Mark said. “Called a racist. Called this or that. And I said, you’re missing the point.”

The point is that the media is still treating this like a normal election. It is not. Pratt is running what political strategists call a “post-Citizens United” campaign, except he’s doing it on a budget that wouldn’t cover a single TV ad in a medium market. He is using AI-generated memes, geofenced digital spots, and a social media army that operates 24 hours a day. His supporters are not volunteers. They are fans. And fans are far more motivated than volunteers.

“Fast forward ten years from Cambridge Analytica,” the operative said. “That seems quaint now. The use of AI, the ability to put out 20 messages a day, to micro-target a single block on a single street—that’s where we are. And Spencer Pratt stumbled into it accidentally because he’s a reality TV guy who understands attention better than any political consultant alive.”

The establishment is furious. The LA Times has run seventeen negative stories about Pratt in the last three weeks. Their editorial board called him “unqualified” and “dangerous.” But here is the thing about newspapers in 2026: they don’t matter anymore. Social media matters. And on social media, Pratt is winning.

“I don’t think the LA Times is particularly relevant now,” Mark said. “Social media matters so much more. How are you winning elections now? You’re winning on social media.”

That is exactly right. And that is why Karen Bass is losing.

Let me tell you about the firehouse. Mark’s office is in a converted firehouse in downtown LA, a building he bought twenty years ago and has filled with LA Fire Department memorabilia. It is a shrine to a city that used to work. And from that firehouse, he has watched the slow-motion collapse of basic governance.

“We got Gavin Newsom in Washington DC this week,” Mark said. “A brilliant architect named Dan Brun and a hundred other architects volunteered to help rebuild Pacific Palisades and Altadena after the fires. Free labor. Free plans. A whole master plan to rebuild in a cost-effective way. Newsom loved it. His people got involved. And then it died in the city. The zoning commission said, ‘No, we need architectural plans for each individual lot.’ A hundred architects offering free help, and the city killed it.”

That is Los Angeles in 2026. A bureaucracy so thick, so impenetrable, that even acts of civic generosity are suffocated. Adam Carolla predicted this eighteen months ago, chronicling what would happen when people tried to get permits after the fires. He was called a crank. He was right.

“The city doesn’t work,” Mark said. “It doesn’t work at all. And you have to live or work here to understand that. It’s easy to live somewhere and not have to create something. But if you have to create something—if you have to get a permit, if you have to deal with the Department of Water and Power, if you have to deal with a building inspector—it is the most frustrating, bureaucratic, upside-down world you can imagine.”

Pratt has made this his central message. He doesn’t just say “the city is broken.” He says, “Here is exactly how it is broken, and here is exactly who broke it.” He names names. He points to specific ordinances. He reads zoning code on TikTok, for God’s sake, and people love it.

“Tell me what Karen Bass’s plan is,” the operative said. “Not platitudes. Not ‘I didn’t understand how tough homelessness was, so reelect me and I’ll get it right this time.’ Give me eleven minutes. Give me specifics. She can’t. Because she doesn’t have a plan. She has a re-election campaign.”

The prediction that is making everyone nervous came from me, and I stand by it. “Karen Bass is going to get 22 percent of the vote. Spencer Pratt is going to get 38 percent.”

Mark disagreed. He set the over-under at 35. “I’ll take the under,” he said. “I don’t think Pratt gets over 35.”

“But 38 percent in a three-way race with Ramen still pulling votes—that puts him in first place,” I said. “That puts him in the runoff.”

“That’s exactly what I’m saying,” Mark replied. “Two weeks ago, I would have told you he finishes third. Now? Now I think there’s a distinct possibility it’s Ramen versus Pratt. Karen Bass is sinking.”

The Ramen in question is Nithya Raman, the city councilmember who has built a surprising grassroots coalition. She is not flashy. She does not create viral moments. But she has volunteers who actually knock on doors, and in a low-turnout primary, that matters. If she edges out Bass for second place, the political establishment in Los Angeles will have a full-scale meltdown.

“I think a lot of the Bass vote goes to Ramen,” Mark said. “Not to Pratt. The people who are done with Bass but can’t bring themselves to vote for a Republican—they’ll go to Ramen.”

“But the people who are excited to vote for Pratt,” I countered, “they’re going to show up. And the people who are excited to vote for Bass? There aren’t any. She has no enthusiasm. She has no energy. She has a base, yes, but a base that votes out of obligation, not excitement. And in a low-turnout race, excitement wins.”

That is the fourth hinge: Excitement wins. Obligation loses.

The irony of this entire race is that Spencer Pratt might not even want to win. Some of his closest advisors have told me, off the record, that he is genuinely surprised by his own success. He started this as a joke—a way to sell merch, stay relevant, maybe land another reality show. But then people started listening. Then the polls started moving. Then the attacks started coming.

And now? Now he has to be careful.

“Donald Trump just said he’s MAGA,” Mark said. “He does not want that. He wants to stay so far clear of that. It’s going to hurt him in LA.”

Pratt’s team has been scrambling to distance him from national Republican figures. He has refused to say whether he voted for Trump. He has praised Gavin Newsom’s early pandemic response. He has called for increased funding for mental health services. He is running as a pragmatist, not a partisan. But the label “Republican” in Los Angeles is radioactive, and Karen Bass’s campaign will spend every dollar they have left making sure voters remember it.

“He’s a Republican that’s going to come out in the fall,” the operative said. “People are going to hammer that. She has a base here. Rick Caruso was supposed to beat her last time, and she beat him by a lot. It’s an uphill battle for Pratt.”

But Caruso was a billionaire developer. He represented the old guard, the moneyed interests, the same establishment that voters have grown to distrust. Pratt is something else entirely. He is chaos. He is authenticity. He is a man who wears hoodies to city council meetings and calls the zoning commission “a bunch of failed architects who couldn’t get a real job.”

And people love it.

“I watched his eleven-minute homelessness plan,” Mark said. “It was almost as if I was talking to Dr. Drew or an addiction specialist or somebody in the criminal justice system who understands the issues. He did one of the best eleven minutes on the homelessness problem I have ever heard.”

That is the fifth hinge: A reality TV star just gave the best policy speech of the entire election.

Let me tell you about the $19,500. That is what the city of Los Angeles spends, on average, per homeless person per year. For that money, the city provides a tent, three meals a day, clean needles, mental health counseling (if available), and occasional shelter space (if available). What the city does not provide is a pathway off the street. There is no requirement to accept treatment. There is no requirement to stop using drugs. There is no requirement to do anything at all.

Pratt’s plan flips that model. His $19,500 would be spent on a bed in a facility, mandatory mental health treatment, mandatory drug counseling, and a job-training program. Those who refuse would be offered the one-way ticket back to their home county. Those who accept would be given a real chance to rebuild their lives.

“People call it cruel,” the operative said. “They say you can’t force someone into treatment. And I say, what is more cruel—forcing someone to get help, or letting them die on the sidewalk while you hand them another clean needle?”

That argument is working. It is working because people see it every day. They step over bodies on their way to work. They watch their property values plummet. They call 911 and are told there are no available beds, no available officers, no available anything. And then they watch Karen Bass give another press conference about how the city is making “unprecedented progress.”

“People aren’t buying what they’re selling,” I said. “It’s like Biden and Trump saying the economy is great. It’s like, ‘Actually, my grocery bill is up 40 percent, but tell me again how well we’re doing.’”

“She is so tone-deaf,” Mark agreed. “To sit down in an interview and say, ‘I didn’t understand how tough homelessness is, so now give me reelect me and I’ll get it right the second time’—that is basically a cliche festival. That’s platitudes. I want to see her sit down for eleven minutes and give me a plan like he did.”

She won’t. Because she can’t. And that is why Spencer Pratt, reality TV star and political neophyte, might actually become the next mayor of Los Angeles.

The final prediction: when the primary results come in, everyone will be shocked. The pundits will scramble for explanations. The op-eds will write themselves. And somewhere in a firehouse in downtown LA, two men will look at each other and say, “We told you so.”

“Three months ago, I thought it was Ramen’s race to lose,” Mark said. “Isn’t that amazing?”

“It certainly is,” I replied. “The world has changed.”

“Hasn’t it?”

Karen Bass has not yet agreed to debate Spencer Pratt one-on-one. Her campaign says they are “evaluating options.” But everyone knows the truth: she is afraid. Not of him, exactly. She is afraid of what he represents. She is afraid of a city that is finally, desperately, angrily ready for something new.

And that is the final hinge: She is afraid of the thing she cannot control.

The 38 percent prediction might be wrong. It might be 35, or 32, or 29. But the trend is undeniable. Spencer Pratt is rising. Karen Bass is sinking. And the people of Los Angeles are watching, needles in hand, wondering if anyone will ever actually help them instead of just managing their suffering.

“Would you let your son live like this?”

No. And that is why this race is far from over.